1. CUSTOMER-SPECIFIC PLANNING

Media selection and differentiation strategy according to business goals and countries

Successful marketing requires localization customized for each country’s market conditions and trends.

By analyzing current trends and predicting future situations based on years of global advertising operation history, Artience provides successful know-how for selecting media, establishing a budget, and composing differentiated ad assets for each country.

2. SUCCESSFUL AD OPERATIONS

Integrative data analysis, real-time performance monitoring, and issue detection

As the CDJ (customer decision journey) becomes increasingly complex, it is critical to monitor performance from multiple angles and optimize the results in real time.

Artience integrates and manages multi-platform data by building internal DB and uses the results to analyze and optimize performance from various angles.

Additionally, Artience minimizes the occurrence of issues through an automated internal alert system.

3. REPORTING

Extracting Multi-faceted Insights and Providing Data Visualization with Dashboards

Artience analyzes integrated data using the internal DB to provide multi-angle insights about performance trends/keywords by period, ad phrases, and performance by object including audience.

Artience also provides a visualization reporting service that enables data updates using dashboard tools such as Tableau or Google Data Studio on a daily basis.

CASE STUDY OF Paid Search

No DATA