- Performance Ads
- Target Country
- USA, Germany, UK, Australia, Russia, Spain, Italy, Japan, Taiwan, Sweden and Norway
- Progression Period
- 2019~ present
- GMP (DV360, SA360, CM360, GA360), Google Display Network, YouTube, Yahoo (Japan), Yandex (Russia), The Trade Desk (TTD), Facebook & Instagram, LinkedIn
- Global expansion of LG SIGNATURE Brand awareness.
- Optimize campaign operations through creative analytics.
- Analyze advertising effectiveness/contribution based on the consumer’s decision journey.
- Optimize campaign operations through audience analysis and advertisement exposure space analysis.